Gen See Beauty

Gen See is a clean, cruelty free, vegan, high performance beauty brand. Female founded by industry veterans with deep knowledge and passion for pioneering innovation in the category, Gen See is on a mission to build a brand and products that makes swapping to clean beauty a no-brainer by prioritizing performance, products, sustainability, and EU-compliant ingredient standards.

 
 

  • Product Packaging
    Production Design
    Collateral

 
 

STRAIGHT FLUSH GLOW STICK

Buildable, multi-sticks that will help you own your glow, replicating the natural way the sun’s rays hit the face.

 

COMFORT LEVEL LIP MASK

Packed with active ingredients like Hyaluronic Acid, Avocado Oil, and Hemp Oil that cocoon your lips to repair, rejuvenate and instantly bring an optimal level of comfort.

CRUISE LINER EYE PENCIL

Creamy, highly pigmented eye pencils. With intense color payoff, these vivid liners are waterproof and last for 12+ hours.

Credits

 

  • Gen See Team: April Martin, Founders Danya and Tamar
    Photography: Kfir Ziv, Blake Chamberlain
    Design Support: Austin Woodward, Annie Lefforge
    Brand & Design System: Ruth Marom, Tom Melnick

 
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